HP's Snapfish
Powers Publix's Online Photo Service
PALO ALTO, Calif., Dec 1, 2005 - HP’s Snapfish
today announced that it is powering a new online photo service
for Publix, one of the largest volume U.S. supermarkets.
The new service, available at www.publix.com/photo, enables
Publix customers to upload digital photos to the site for free
online photo sharing and editing, unlimited online storage and
wireless imaging services.
Additionally, Publix customers can order professionally developed
digital camera prints for as low as 10 cents each, film developing
for $2.99 per roll and more than 90 photo products, including
calendars, mugs and mouse pads. The first 20 prints are free
for new users to both Publix and Snapfish.
“This relationship with Publix allows Snapfish to expand
its reach in the market by enabling many new customers to enjoy
sharing photos, and even more importantly memories, with family
and friends around the globe,” said Ben Nelson, vice president
and general manager, Snapfish, HP. “As digital photography
continues to move mainstream, we are using our proprietary co-branded
solution to provide Publix customers and others with the same
world-class products and features found at Snapfish, plus our
best value pricing.”
According to a recent study by InfoTrends/CAP Ventures, retailers
are expected to help drive higher year-over-year online photo
service growth rates in terms of the number of users as well
as the number of prints ordered online.1
“Our customers rely on Publix for convenient, high-quality
services and the Publix Photo Center, presented by Snapfish,
delivers high-quality photos with the convenience of online
photo processing, photo sharing and photo storage, all at a
great value,” said Maria Brous, director, Media and Community
Relations, Publix. ”We want to make sharing memories as
easy as making memories.”
Snapfish now provides customized online photo service solutions
for more than two dozen leading retailers, Internet service
providers and consumer brands.
1. InfoTrends/CAP Ventures, “2005 Online Photo Services
End User Study”, Nov. 2, 2005.
Additional information is available at www.snapfish.com.
About HP
HP is a technology solutions provider to consumers, businesses
and institutions globally. The company's offerings span IT infrastructure,
global services, business and home computing, and imaging and
printing. For the four fiscal quarters ended October 31, 2005,
HP revenue totaled $86.70 billion. More information about HP
(NYSE, Nasdaq: HPQ) is available at http://www.hp.com.
This news release contains forward-looking statements that
involve risks and uncertainties, as well as assumptions that,
if they ever materialize or prove incorrect, could cause the
results of HP and its consolidated subsidiaries to differ materially
from those expressed or implied by such forward-looking statements
and assumptions. All statements other than statements of historical
fact are statements that could be deemed forward-looking statements,
including the expected development, performance or rankings
of products or services; statements of expectation or belief;
and any statement of assumptions underlying any of the foregoing.
Risks, uncertainties and assumptions include the development,
performance and market acceptance of products and services and
other risks that are described from time to time in HP's Securities
and Exchange Commission reports, including but not limited to
HP's Quarterly Report on Form 10-Q for the fiscal quarter ended
July 31, 2005, and other reports filed after HP's Annual Report
on Form 10-K for the fiscal year ended Oct. 31, 2004. HP assumes
no obligation and does not intend to update these forward-looking
statements.
